Case Studies
Web Intelligence tool and CMS.
Our client, a provider of unique event management experiences, delivers experience packages for sponsors of major events. They are currently working with a sponsor of World Cup 2010 in South Africa.
They wanted a way to highlight the positive and exciting aspects of the country and the event and get delegates enthused about the packages they are providing.
We consulted with them to understand the key challenges they faced and designed and provided a solution where:
- They enter search terms to a spider which searches image galleries, news and videos and pulls the results into a vetting area
- They select entries from the vetting area which put across their message clearly and publish them to the public site
- They create rich web pages, using wiki-markup, and organise them around the event “buzz”
- They configure and send mailshots to potential delegates to keep them abreast of exciting event news
- They create and upload skins so the site could be used to other events in future with no additional spend.
Testimonial
The team at True North were great to work with. They understood the brief provided and were helpful in offering direction as and when needed. Their service was very efficient and timely in meeting deadlines. They opened our eyes to the benefits of new technologies within our business. The product that True North provided was easy to use and fully met Mango’s needs and complimented the Mango service offering. I can recommend the True North team and products with confidence.
Mike Green, Mango Event Management
